7 key travel trends that will shape the way we travel in 2025

It’s no secret that we love to travel whenever we have the opportunity to. And with 2024 coming to a close, travellers are already on the lookout for their next adventure in the coming year.

In a recent survey conducted by Skyscanner, it was revealed that 53% of Singapore travellers seek to travel more in 2025. Cyndi Hui, Skyscanner Travel Trends and Destination Expert shares, ‘We’re witnessing a significant shift towards collective travel experiences, as more travellers seek out shared activities that foster connection and build community.”

She also added that 42% of these travellers are willing to spend more on flights, 34% budgeting to spend more on accommodation and 13% budgeting to spend more on car hire.

As more travellers seek personalised experiences in the coming year, ahead, we explore some of the key travel trends that are set to shape the landscape of 2025.

1. Astro-adventurers 

If you’ve always dreamed of travelling to places like Iceland or Scotland to chase the Northern Lights, then you’re not alone. According to the Skyscanner survey, it was reported that more than half of the respondents are planning to travel to experience the Northern Lights, while 40% are eager to sleep under the stars.

As astrology continues to influence travellers’ choices, 66% of respondents aged 25 to 34 expressed interest in curating trips based on their astrological signs. To personalise your travel plans, consider using not just your sun sign, but also your rising and moon signs as a guide to choosing the perfect destination that’s aligned with your cosmic energy.

2. Art-Venture 

Immersive art experiences have been a hot topic in recent years, with many travellers seeking to explore what the other museums and exhibitions overseas have to offer. Take, for instance, the renowned international art collective, teamLab in Japan.

In a statement, teamLab shares,”We, teamLab, has seen great demand for the appreciation of immersive art in the recent years, not only by Japanese visitors, but also from travellers around the world, particularly from countries such as the United States, Singapore, and South Korea. Our “teamLab Borderless,” located in Azabudai Hills and opened on Friday, February 9, 2024, surpassed 1 million visitors as of September 30, and has been widely praised. Highlighted by TIME magazine as ‘a space of intricate design that stands out from the immersive art that has become a staple of social media’, we expect to see this trend of appreciation to continue strongly. Going forward, teamLab will continue to create experiences that allow people to explore new perspectives and relationships with the world through immersive art.”

3. Reset Jetters

For many of us, travelling serves more than just a break from our usual routine. In fact, it serves as a much-needed escape from daily stressors and improves our mental well-being by finding peace in a change of scenery.

As travelling offers a restorative experience, for both the mind and spirit, it was reported in the Skyscanner survey that 42% of Singapore travellers are more likely to maintain their health and wellness routines while travelling.

4. Flower Power

Unlike Singapore, other countries like Japan and South Korea provide us with the opportunity to experience the different seasons and more notably, nature’s seasonal beauty. In 2025, 65% of Singapore travellers are planning to travel to see the cherry blossoms, while 53% are also eager to experience the vibrant hues of autumn. 

5. Sport Mode

Major sporting events like Formula 1 races, football matches, and marathons attract tourists from around the world, and this trend is expected to grow in 2025, with 15% of travellers from Singapore planning trips abroad specifically to attend live sporting events. Interestingly, for more than half of these travellers (53%), the appeal extends beyond just the game, as they seek to immerse themselves in the lively atmosphere surrounding these sporting events.

6. Cowboy Core

In our urban jungle, where farms are nearly non-existent, it’s no surprise that many Singaporean travellers are eager to escape the city. As a matter of fact, nearly half (49%) are seeking the simplicity of a farm stay, while 41% are attracted to the idea of dining around a campfire. The appeal of exploring the countryside for urban dwellers is that it offers a refreshing change of pace and a chance to reconnect with nature.

7. Gami-vacation

Gaming provides a quick escape from reality, but have you ever wondered what those stunning landscapes look like in real life? For 59% of Singaporean travellers, the inspiration to visit destinations featured in video games is very real. This trend not only combines the thrill of gaming with the joy of travel but also makes the journey more engaging by allowing you to experience these worlds both virtually and in real life.