Hari Raya-ready brands the fashion girlies will be wearing this year

We know it’s only the start of Ramadan, but blink, and boom – it’s Raya morning, and you’re still staring at your wardrobe in panic mode. Don’t be that girl. Hari Raya Puasa falls on March 31 this year, which means now’s the time to lock in your festive fit.

This year, it’s all about versatility – outfits that go beyond just one day. Think breezy silhouettes that won’t leave you melting, sharp tailoring with a modern edge, and rich textures that add just the right amount of drama.

From Malaysia’s avant-garde Kit Woo to Indonesia’s heritage-rich Oemah Etnik and Singapore’s print-loving Katt & Co, these brands are pushing the limits of traditional wear while keeping it effortlessly cool. Whether you’re serving classic elegance or going full fashion-forward, we’ve got the best labels to get you Raya-ready – because scrambling for a fit on the day itself? Major faux pas.

ANAABU

Who says festive dressing has to be a one-and-done affair? Malaysian label Ana Abu’s Kongsi Masa collection proves otherwise, effortlessly bridging its CNY lineup into Raya wear – now that’s what we call a smart move. Blending tradition with a modern twist, the pieces reimagine classic silhouettes with wrap-style kebayas, tailored vests, and easy-to-layer separates that blur the lines between East and Southeast Asian influences.

As for the colour palette? Think soothing neutrals and muted earthy tones that’ll have you looking chic at any open house, no matter the vibe. And the best part? These pieces aren’t just for show – they’re made for repeat wear, making them a solid wardrobe investment long after the last ketupat is gone.

BEHATI

Behati never does Raya the usual way. This year, the Malaysian brand drops a collection that’s part-Malay, part-Chinese, and 100% its own. The cinematic teaser promises sharp tailoring, vintage-inspired silhouettes, and a bold twist on traditional wear—because why blend in when you can steal the spotlight? Expect drama, impeccable craftsmanship, and just the right amount of controversy. Stay tuned.

Kit Woo

Minimalism, but make it Raya. Malaysian designer Kit Woo takes the traditional baju kurung and reworks it with sharp tailoring, asymmetric cuts, and a signature monochrome palette. The result? A collection that feels sleek, architectural, and effortlessly modern – perfect for those who prefer structure over sequins. It’s festive wear that doesn’t scream festive, but still makes an impact.

Nurita Harith

A go-to name for draped elegance, Malaysian fashion designer Nurita Harith knows how to make baju raya feel effortlessly refined. Her NH Essence ready-to-wear 2025 collection brings back her signature fluid silhouettes, now with structured bodices, soft draping, and fresh floral prints. Designed with versatility in mind, the collection includes mix-and-match separates – like satin tops in olive and cream paired with printed skirts – so you’re not just buying for one day. Lightweight and breathable, these pieces are perfect for Raya gatherings and every stylish moment after.

Kita&Co

Malaysia’s Mimpikita’s younger sibling, Kita&Co, is all about fuss-free, easy elegance, and this year’s Tenang 2025 collection stays true to its name – calm, effortless, and wearable beyond Raya. Think lightweight fabrics, relaxed silhouettes, and soothing hues designed for maximum comfort (even after one too many servings of lemang). With mix-and-match separates and co-ords that transition seamlessly from open houses to daily wear, this is festive dressing minus the stress.

Whimsigirl

Comfort-first but never boring, Kuala Lumpur-based Whimsigirl’s Aura collection is all about adding that perfect touch of sparkle. This year, the brand brings fully embroidered sequin pieces into the mix alongside its signature relaxed silhouettes, making Raya dressing feel effortless yet elevated. With vibrant florals, soft pastels, and breathable fabrics, these are outfits you’ll want to wear long after the celebrations wrap up. After all, looking good should never feel like a chore.

Dama Kara

Indonesia’s Dama Kara’s Aksata collection for Raya 2025 is all about quiet elegance with a touch of artisanal charm. Embroidered motifs, soft earthy tones, and fluid silhouettes make these pieces effortlessly versatile – perfect for gliding through open houses or dressing up for a formal gathering. It’s understated, sophisticated, and proof that you don’t need loud prints to make a statement.

Oemah Etnik

Rooted in heritage yet designed for the present, Oemah Etnik’s Akar collection for Raya 2025 is a tribute to tradition with a modern sensibility. Known for its handcrafted textiles and intricate embroidery, the brand reimagines classic kebaya and kurung silhouettes with earthy tones, delicate detailing, and a strong emphasis on Indonesian craftsmanship. The result? A collection that feels both nostalgic and contemporary.

SANJE

Rooted in Bali’s easygoing spirit, the brand’s unisex designs blend comfort with effortless style – think flowy tunics, relaxed tailoring, and subtle handcrafted details. Perfect for those who want to keep things casual but still look put together, because let’s be real – Raya is a marathon, not a sprint.

Katt & Co

Singapore label Katt & Co is bringing the love this Raya – literally. Sayang Safiya, named after the founder’s daughter, is a lineup of floral prints, soft hues, and effortlessly chic silhouettes that strike the perfect balance between modern and traditional. From breezy kebayas to fuss-free baju kurung, these pieces are designed to move with you (because Raya is a marathon, not a sprint). Pretty, practical, and made for twirling through open houses.

This article first appeared in FEMALE.