10 Korean brands loved by Song Hye-kyo, Jennie, Lisa and more

Jun Ji-hyun, Shin Min-a and Kim Nam-joo are among other celebs who wear the Korean label Michaa. Song Hye-kyo was recently seen in their 2021 Pre-Fall collection where the theme of "New Modern" featured sleek, elegant pieces perfect for working women.

Shop Michaa here.

Lucky Chouette falls under the Jardin de Chouette label (chouette means owl in French) and they are a regular feature in Korean dramas, such as Park Shin-hye in Doctors and Jun Ji-hyun in My Legend from the Star. Lucky Chouette's casual style is suitable for everyday wear. Han So-hee fronts the brand's latest Fall/Winter campaign.

Shop Lucky Chouette here. 

Besides Blackpink's Jennie who recently wore the brand's cable knit vest and knit from the 2021 Spring/Summer collection, Hyorin, HyunA and IU are also fans of The Centaur. The brand's name points to the mythical half-human, half-horse creature, the centaur. The Centaur's style is sweet, fashionable and comfy. Their prices are fairly accessible too.

Shop The Centaur here.

If you've been keeping abreast with Korean drama fashion, AvouAvou shouldn't be a stranger. For example, Song Hye-hyo wore seven sets of AvouAvou outfits in Encounter, using them to shape her domineering yet elegant character. Seo Ye-ji also wore various AvouAvou outfits to achieve polished looks for It's Okay To Not Be Okay, while Kim Yoo-jung wore a black skirt suit to attend the launch of the new film The 8th Night.

Shop AvouAvou here.

The sweet, youthful apparel from O!OiCollection has been recently sported on the members of Blackpink. For instance, the white cardigan on Lisa here, a checkered cardigan on Jennie and a green tweed set on Rose.

Shop O!OiCollection here.

Founded in 2017, Korean label Ore focuses on creating quality everyday wear that's sophisticated and comfortable. Though their designs are simple, the tailoring is thoughtful, which makes them beautiful and easy to wear.

Shop Ore here.

TheOpen Product celebrates individual creative expression by injecting new ideas into their retro and minimalistic clothing. Each piece is unique and colourful, helping people look fresh and energetic. Jennie often sports apparel from TheOpen Product, such as the acid wash jeans here.

Shop TheOpen Product here.

Curetty is well-loved by HyunA. The brand name combines 'cute' and 'pretty', and has a youthful, joyful style, as seen from this bright blue cropped top on HyunA.

Shop Curetty here.

Nasty Fancy Club is a brand frequently seen on Korean celebs, with IU being another fan. The brand has a casual yet rebellious edge. You can easily transform their pieces to create street style looks, avant-garde looks or even feminine looks, as seen on Joy in the top and floral skirt.

Shop Nasty Fancy Club here. 

Versatile designs with modern clean lines encapsulate the style of Ike, making its pieces great for pleasing, feminine looks.

Shop Ike here.

This article was first published in NUYOU. Translation and additional reporting by Ho Guo Xiong.